Position Summary 

The Director, Strategic Partnerships is responsible for developing new growth channels for Quantum Nutrition Labs through high-value external partnerships. 

This leader will identify organizations that already have trusted relationships with QNL's Active Longevity consumer and develop partnerships that expand the brand's reach, acquire new customers, create new revenue opportunities, and strengthen QNL's position in the health and wellness market. 

The role is broader than traditional marketing partnerships. It combines strategy, business development, commercial planning, negotiation, relationship management, and activation. The Director will own the partnership lifecycle from identifying and qualifying opportunities through deal development, contracting, launch, performance management, and expansion. 

The successful candidate will bring strong commercial judgment to partnership development, balancing strategic fit and brand value with economics, scalability, and measurable business impact. 

Key Responsibilities 

• Partnership Strategy & Business Development 
• Develop and lead QNL's strategic partnership strategy in alignment with the company's broader growth priorities and Active Longevity positioning. Identify the industries, organizations, platforms, communities, and business models that provide QNL with credible access to attractive consumer audiences. 
• Build and manage a disciplined pipeline of prospective partners, with particular emphasis on relationships that can create meaningful customer acquisition, distribution, revenue, or strategic reach. Proactively originate opportunities rather than relying on inbound partnership requests. 
• Evaluate potential partnerships based on audience alignment, strategic value, economics, scalability, operational feasibility, and QNL's ability to create differentiated value for the partner and its customers. 

• Commercial Development & Negotiation 
• Develop the business case and commercial structure for partnership opportunities. Determine how QNL and its partners will create and share value and ensure proposed relationships have clear economic and strategic objectives. 
• Lead partner discussions and negotiations in coordination with Finance, Legal, Marketing, Operations, and executive leadership. Own the commercial terms and coordinate the contracting process through execution. 
• Maintain appropriate discipline around investment, margin, customer acquisition economics, contractual commitments, and expected return. Ensure QNL understands the full economics of a partnership before committing organizational resources. 

• Partnership Activation 
• Translate partnership opportunities into focused activation plans with clear objectives, target audiences, responsibilities, timelines, investment levels, and success measures. Apply a test-and-learn approach to new partnership models, beginning with appropriately scoped pilots wherever possible to validate audience response, economics, operational feasibility, and growth potential before committing significant resources. 
• Lead cross-functional planning and execution in partnership with Marketing, Digital, Product, Operations, Finance, and other internal teams. Establish clear learning agendas and performance checkpoints so QNL can quickly identify what is working, make adjustments, and improve subsequent activations. 
• Use results to determine whether partnerships should be optimized, expanded, replicated, or discontinued. Successful pilots should have a defined path to scale, allowing QNL to build repeatable partnership models rather than a collection of one-off activations. 

• Partner Management & Growth 
• Own QNL's strategic partner relationships, building strong connections and identifying opportunities to deepen and grow each partnership. 
• Conduct regular business reviews and use performance data to determine where relationships should be expanded, optimized, renegotiated, or discontinued. 
• Look beyond the initial agreement to identify opportunities for successful partnerships to become larger, longer-term growth platforms for QNL. 

• Performance & Portfolio Management 
• Establish a consistent framework for measuring partnership performance and portfolio health. Evaluate results against the original business case, including incremental revenue, profitability, customer acquisition, customer quality, retention, and strategic value. 
• Maintain visibility into the partnership pipeline, active relationships, contractual obligations, investments, performance, and renewal opportunities. 
• Use performance data to continuously improve QNL's partnership strategy and direct resources toward the relationships and models with the greatest potential to scale. 

Partnership Focus 

The Director will explore opportunities across the broader Active Longevity ecosystem rather than operating within a narrowly defined partnership category. 

Priority areas may include organizations in active living and performance, longevity and healthy aging, travel and adventure, wellness and hospitality, membership organizations, consumer health platforms, complementary brands, media and content, technology, and selective retail or distribution channels. 

The objective is not to accumulate partnerships. It is to identify organizations with meaningful influence or access to consumers QNL wants to serve and determine whether a partnership can create a sustainable growth advantage for both parties. 

First-Year Priorities 

During the first year, the Director will establish the foundation for QNL's strategic partnership function while simultaneously developing meaningful new business opportunities. 

The initial priority (first 2 months) will be to define QNL's partnership strategy and evaluation criteria, and develop a focused pipeline of high-potential prospective partners. The Director will establish the commercial, operational, and measurement disciplines required to evaluate and manage partnerships consistently. 

From that foundation, the Director will develop and launch a select number of partnership pilots, measure their economics and business impact, and identify the models with the greatest potential for expansion. By the end of the first year, QNL should have both a stronger portfolio of strategic relationships and a clear point of view on which partnership channels merit greater investment. 

Measures of Success 

Success will be measured primarily by the incremental, profitable growth generated through strategic partnerships. 

Key measures will include partnership-attributed revenue and contribution, new customer acquisition and economics, quality and value of the partnership pipeline, performance of newly launched relationships, and the ability to scale successful partnerships over time. 

Brand reach and engagement may contribute to the evaluation of certain partnerships, but partnership volume, impressions, or activity alone will not define success. 

Qualifications 

The ideal candidate will bring approximately 15+ years of experience in strategic partnerships, business development, commercial strategy, channel development, or a related growth function, with demonstrated experience originating and developing partnerships from initial prospect through signed agreement and activation. 

The role requires strong commercial and financial judgment, sophisticated relationship-building and negotiation skills, and the ability to work effectively with senior external partners and internal executives. Candidates should be comfortable evaluating revenue models, margin implications, investment requirements, and return on partnership opportunities. 

Experience working cross-functionally across Marketing, Finance, Legal, Operations, Digital, and Product is important, as is the ability to operate effectively in an environment where the partnership function is being built and scaled. 

Experience in health and wellness, consumer health, supplements, fitness, longevity, lifestyle, hospitality, or adjacent consumer categories is preferred. 

Leadership Profile 

This role requires someone who combines the instincts of a business developer with the discipline of a commercial operator. The Director should be externally oriented and highly effective at building senior relationships, while remaining analytical and selective about where QNL invests. 

The successful candidate will be comfortable creating opportunities from a blank sheet, developing a compelling strategic and financial case, negotiating effectively, and then staying close enough to execution to ensure the partnership delivers what was promised. 

Above all, this individual should be able to distinguish between a partnership that is interesting and one that can become a meaningful growth channel for QNL.